In brainstorming for this company’s name, Margaret tried a range of ideas but always came back to “blue frog.” It was the nickname she gave it years ago when she began her quest to start her own video production company. However, when she went to register the name she’d planned for years, the desired name had been taken just two months before. When expressing her frustration to her husband over dinner, Margaret’s three-year-old son blurted out, “Blue Frog Creations!”—a name she’d never considered. That was it! Some of life’s best ideas come from the mouths of babes.
So what’s so special about a blue frog? First of all, its color in nature is spectacular—like cobalt blue glass. The blue poison dart frogs are not your typical ribbitt ribbitt. The toxins they release through their skin are distasteful and potentially lethal to predators. Blue frogs get poison from their diet: ants, termites, and tiny beetles. The poison from frogs has been used in blowgun darts by South American Indians and as a model for painkillers by drug researchers.
Frogs in general are amazing creatures. They’ve been around since the dinosaurs, and fossils prove they have remained practically the same for 190 million years. Frogs are one of the best leaping animals in the world and can launch themselves over 20 times their own length. Their skin is one of their greatest attributes because that’s how they drink and breathe. Frogs shed their skin regularly to keep it healthy; some shed daily. And some frogs can even freeze themselves during winter (virtually stopping their heart and lungs) and thaw out in spring!
